About Lance

Strategy, automation and
Practical outcomes

Lance Marketing Digital — the source agency describes marketing, automation and artificial intelligence for everyday business needs.

Meet the founders named in the Lance profile and explore their approach to technology, data and human communication.

CLINIC VISIBILITY → RELEVANT ENQUIRIES CUSTOMER ACQUISITION → SALES OPPORTUNITIES COMPETITION → CLEARER POSITIONING COMMERCIAL GOALS → A MEASURED PLAN LOW VISIBILITY → SEARCH FOUNDATIONS REPEATED TASKS → CONSIDERED AUTOMATION CLINIC VISIBILITY → RELEVANT ENQUIRIES CUSTOMER ACQUISITION → SALES OPPORTUNITIES COMPETITION → CLEARER POSITIONING COMMERCIAL GOALS → A MEASURED PLAN LOW VISIBILITY → SEARCH FOUNDATIONS REPEATED TASKS → CONSIDERED AUTOMATION
Bruno Ferreira — Lance Marketing Digital
Bruno FerreiraPaid media and technology
Danielly Agrela — Lance Marketing Digital
Danielly AgrelaAutomation and strategy
Lance’s history

Simplify digital, connect it to business goals

Lance Marketing Digital is the source agency profiled here, describing a combination of marketing strategy, automation and applied artificial intelligence.

The Lance source biography names Bruno and Danielly as founders and dates their digital work to 2018. It describes projects for Brazilian businesses and independent professionals, combining technology, measurement and human communication. This history belongs to the named source agency.

The source agency describes its automation and paid-media work with the following figures: 700 completed projects in the source profile, 130+ five-star reviews of Lance on Google, with source coverage across 27 Brazilian states.

“Your business is individual. Its strategy should reflect that.”

Lance describes a tailored planning process based on the client’s business, audience and objectives rather than a standard formula.

Areas of practice

Three pillars for growth through technology

The source approach combines technology, automation and human communication in connected marketing systems.

01 Professional digital presence Business websites, landing pages and online stores, with performance considered in the project.
  • WordPress, Shopify and Nuvemshop
  • Technical SEO and performance
  • Local visibility through Google Business Profile
02 Paid media and performance Campaign planning across major advertising platforms, according to the agreed audience and scope.
  • Google Ads, Meta Ads, TikTok and YouTube
  • Management informed by data and metrics
  • Optimisation around measured business return
03 Intelligent AI automation AI assistants designed for the agreed business messaging, website or CRM workflow.
  • n8n, OpenAI, Dify and Chatwoot
  • CRM and API integrations
  • Customer-service and sales workflows
The source agency’s founders

Meet the Lance strategists

The source profile describes complementary roles in human-centred strategy and technical architecture.

Danielly Agrela — Lance Marketing Digital
Co-founder of Lance

Danielly Agrela

Automation and digital strategy lead

The source biography describes Danielly’s background in language and communication, with work in processes, copywriting, customer journeys and automation. It lists further study with Ícaro de Carvalho and an automation mentoring programme with Luciana Papini. These are biographical statements about Danielly, not the publishing entity.

Areas listed in the source profile
  • Strategic copywriting and brand positioning
  • Automated workflows and customer-service journeys
  • Customer experience and human communication
  • Digital project planning and management
  • Automation with n8n, Dify, Chatwoot and business messaging APIs
  • Dashboards and operational monitoring
Bruno Ferreira — Lance Marketing Digital
Co-founder of Lance

Bruno Ferreira

Paid media, data and technology specialist

The source biography describes Bruno’s technical and commercial role in Lance’s performance strategies. It names Tiago Tessmann, Leandro Ladeira and Pedro Sobral among the educators whose material influenced his work. This describes the source founder’s background and does not establish an endorsement or qualification of the publishing company.

Areas listed in the source profile
  • Paid media and performance: Google, Meta and TikTok Ads
  • SEO and website conversion journeys
  • Server architecture with Docker, Traefik and PostgreSQL
  • Sales journey architecture
  • Data analysis and decision-making
  • Generative AI implementations in business systems

The value of a tool depends on how it serves the people using it.

Figures in the source profile

The history described by Lance

The source profile describes more than six years of work using method, data and direct client involvement.

+385Websites and landing pages developed by Lance
+6Years in the source agency’s history
27Brazilian states listed in the source profile
+700Businesses supported by Lance
+130Five-star Google reviews of Lance
+300Automations listed in the source profile
Qualifications and learning programmes listed by Lance

Google Ads · Meta Blueprint · Luciana Papini · Tiago Tessmann · Pedro Sobral · Leandro Ladeira · Ícaro de Carvalho

Mission, vision and values

The agency’s aims in everyday work

The source describes three principles guiding its projects and client conversations.

Mission

Simplify digital marketing by connecting strategy, technology, automation and human communication with business goals.

Vision

Develop an accessible approach to AI automation and strategic marketing for small and medium-sized businesses, with usefulness and commercial measurement in focus.

Values

  • Human communication
  • Clarity and transparency
  • Continued learning
  • Attention to business goals
  • Collaborative client relationships
The source approach

Marketing + technology + Artificial intelligence

Lance describes combining marketing, technology and artificial intelligence across the customer journey, from an advertisement to after-sales service. Its profile discusses generative AI integrations, automated workflows and reporting dashboards. The appropriate implementation depends on the project, permissions, data and operational requirements.

Continued development

Learning that continues

The founders’ source biography dates their digital journey to 2018 and describes continued learning, including study in Information Technology. Confirm current qualifications directly with the named individuals when relevant to a project.

Let’s discuss the project

Looking for collaboration,
with a clear project scope?

Explain the business, its constraints and the goals of the proposed project so that a suitable scope and responsible provider can be discussed.